Data-driven decision enables management, and is highly useful to improve efficiency and effectiveness over time. Generate managerial data to track your progress in the long-term. No consultants. No outsiders.

Investing in managerial capabilities to use data better is one of the best investments startups and small to medium size enterprises can do.

Join our community and start generating data for success!

(1) Join the answers.one community

(2) Generate managerial data at periodical intervals you decide

(3) Download your data and/ or visualize your performance

Core

The Core helps you generate your own data to get better at marketing. You can access your responses through the connected application Records4Core anytime, anywhere. Records4Core gives you the summary scores and monthly averages in line charts. Getting a sense of the big picture has never been this easy.
Regular responding (& truthfully) to the Core will help you answer the following questions:
Are we learning what customers want, and turning that into growth we can measure each month?
Reference: Moorman, Christine, and George S. Day. “Organizing for Marketing Excellence.” Journal of Marketing 80, no. 6 (2016): 6-35.

Relationships Tracking

Business relations are not personal, they are professional. A relationship management app is highly useful to a data-driven management. Relationships Tracking app helps to record transactions with customers/ suppliers to build firm memory and a history of accounts. Connected to Relationships Tracking, the Records4Relations app gives you the full dataset.

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